Social networks have come so far that to gain any significant base, your users will not only demand, but expect an easy and seamless experience. To successfully build a social network in any technical environment requires a strategy that combines design, marketing, and development. At Brazen Careerist, our top priority is making sure our users can connect easily and communicate meaningfully, guaranteeing a valuable experience. Drupal is a central part in this strategy and we’d like to share our own expertise in the area.
This session will cover basic design and information architecture methodology, integrations into external social services, user engagement strategies, and common mistakes (yes, we’ve made tons of them, and you will too). It will range from high-level business strategy down to Drupal modules.